Akiko Gunji is a creative director and responsible for providing content marketing planning, managing and consulting to clients. She and her team plan strategy, efficient & exciting content and manage the project for major clients in Japan. She joined Dentsu as a copywriter, and was in creative over 10 years. In 2012, she moved to a newly formed division, iPublic Relations Division. In 2014, she co-translated two books, ‘Content Marketing: Think Like a Publisher’(by Rebecca Lieb), and ‘Epic Content Marketing’(by Joe Pulizzi).