Mr. Konishi has over 15 years of experience in brand and marketing strategy consulting and has lead Branding Services of Dentsu group. His experience across a variety of industries. Over 10 years working with David A Aaker, world-famous Brand Guru and Vice Chairman of Prophet, he helped many global companies develop and execute brand strategy, Mr. Konishi is a frequent speaker on brand and social media strategy related topics, and his latest book ” Creating the Brand Community-let customer connect, speak,co-create" shows the next generation's strategy of "branding", building a community/service platform in the digital age.