[A-3] Effective Marketing Ideas for Startups and New Products

Session Speaker List

  • Moderator

    Hiroto Ebata

    IMJ Corporation

  • Antti Sonninen

    Slush Asia

  • Satoshi Amanuma

    airCloset, Inc.
    co-founder and CEO

  • Shigeru Ota

    BILCOM, Inc.
    Founder and CEO

Session Summry

Start-ups and new products/services are fast becoming part of Society backed by infrastructure such as internet, cloud, IoT, smartphone etc. as evidenced by the global ‘Pokemon-GO’ phenomenon. However since start-ups usually lack resources, and new products/services lack recognition, they need to market in a different way. This session unveils reality, obstacles, and solutions this problem through experienced panelists.

Written by Hiroto Ebata